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Amy Campbell

Amy Campbell

Trends in the Garage Door Industry: What's the Latest and Greatest?


By Rachel Adams

  The other day I was driving through an older neighborhood full of beautiful homes in the greater Phoenix area where I live. Each home was well-maintained, some adorned with cobblestone driveways or quaint patio furniture. Every yard was large with lush green grass, extravagant landscaping, and some had pots of colorful flowers nestled in patio corners or near the large front doors. House after house I noticed the detail and dedication the homeowners put into each home's appearance—up until my eyes hit the garage doors. Bleak and blah at best were these doors. Do these homeowners not realize a garage door can be more than just the barrier between inside and out, more than just a point of entry?

A stylish garage door enhances any home's curb appeal, which can also increase the value of the home. With new technologies and materials, upgrading a garage door doesn't have to be a huge investment, but it is an investment worth making.

"Remodeling" magazine agrees. The magazine's 2012-2013 Cost vs. Value report, a national home-improvement study conducted by publisher Hanley Wood in partnership with the National Association of Realtors (NAR), ranked an upgrade from an entry-level door to a mid-level door as the second-best ranked project for returning value when spending less than $5,000. The report ranked an upgrade to an upscale garage door the third-highest ranked project under $5,000.

A new garage door can add value to your customer's home, which is a great reason for homeowners to upgrade their current door while increasing curb appeal. Door dealers are finding, however, that these aren't the only reasons homeowners are upgrading their garage doors. Better materials and designs, garage door operators with better technology and faster and quieter operations, and better-insulated doors are just a few factors homeowners consider when they dip into their home-improvement funds for a door upgrade.

Professional Door Dealer is exploring these trends in the garage door industry in an upcoming article. What do homeowners look for when they come to you for a new garage door? How does your door dealership keep up with the trends? Share your thoughts by commenting below or contact me at


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